Defining rare words

TheRarestWords: Intriguing Semantic SEO Project from Russia
“For any given URL, like Microsoft’s or Techcrunch’s, it shows you the rarest keywords on the homepage (i.e., the ones most likely to give your site some search-engine juice), other sites with related keywords, and a list of categories the site would fit under based on those keywords. For Microsoft, some the rare keywords it identifies are “silverlight,” “biztalk,” “onecare,” “skydrive, “popfly,” “ballmer,” and “ozzie.” You can try your site by going to http://therarestwords.com/YOURSITE.com. TheRarestWords then tries to tap into crowd intelligence by letting anyone add a 100-character definition for each keyword, which could give it a semantic edge in trying to categorize each site.”
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TechCrunch

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