Domain name rule change
July 1st, 2008 by rbanks
Get ready for .smith, .sports or .love on the Web
“Under the new system, individuals, companies or groups could apply to have any string of letters established as a domain name. It could be a vanity name, for example — .smith — or a category name like .sports or .perfume. A company could also change its domain to reflect its brand, so Apple.com could become Apple.mac, for instance.”
Reuters